And you are here why?

Seriously, hasn't this traditionally been the other party's tactic? Something that the PC makers and Android device folks, etc. have adopted? As I've pointed out [The] Apple approach is software dominated while the "other" approach is fixated on hardware specs. Think about it - after an initial flurry of " How great is this iPhone display, wah! wah! w00t! ", you pretty much hear nothing else about it, but do hear a metric ton about Siri, iCloud, Apps, etc.  In the Android world however, virtually all the discussion about the new phones tends to be the exact opposite, i.e., after an initial flurry of " How great is Ice Cream Sandwich, rejoice! ", its all about pen-tile displays, quad-core processors, NFC , etc. To hammer the point home, just look at the discussion of any set of PCs vs Macs - the PCs are all about the latest processor from Intel, screen size, etc. while the Macs have always been about "oooh check out this t...