Magazines for the "Better than the Rest" crowd
I've always had a sneaking admiration for "Departures", the magazine for the American Express Platinum Card crowd. Its crazy, but there has always been just a little bit of tongue-in-cheek in it, especially the over-the-top bits (Today's man prefers his lapels to be a light notch at 32 degrees, instead of a medium notch at 34 degrees). And, strangely enough - a-la Playboy? - the articles do tend to be pretty good. Go figure.
And then you have Bloomberg's entry in this league - Bloomberg Pursuits. Its aimed at the discerning tastes of the top 375,000 of us, and in case you might have been concerned, they aren't "worried that the conspicuous consumption celebrated in the magazine might seem tone-deaf".
Speaking for myself, I say Bring it On!. What this world needs is a couple more magazines celebrating conspicuous consumption - after all, one can never have enough stories about $32,000 birthday parties for kids!
And then you have Bloomberg's entry in this league - Bloomberg Pursuits. Its aimed at the discerning tastes of the top 375,000 of us, and in case you might have been concerned, they aren't "worried that the conspicuous consumption celebrated in the magazine might seem tone-deaf".
Speaking for myself, I say Bring it On!. What this world needs is a couple more magazines celebrating conspicuous consumption - after all, one can never have enough stories about $32,000 birthday parties for kids!
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