Looks like Mastercard is looking to bring it to the U.S .
We’re moving toward a world beyond plastic, where consumers will shop and pay in a way that best fits their needs and lifestyles with a simple tap, click or touch in-store, online or on a mobile device,” said Chris McWilton, President, U.S. Markets, MasterCard. “Our roadmap represents a transformational shift in the approach to payments and is not simply about EMV, chip and PIN. We’re focused on readying the ecosystem to drive future innovation and provide new consumer experiences to enhance the value of electronic payments. ”Whatever. Seriously. As long as we can finally get chip & pin into the U.S. (which means that my U.S. credit cards can finally start working in Europe!